Description

The Account Executive at Synapse Digital is a high-impact, revenue-driving role responsible for expanding market presence and developing long-term strategic partnerships within the home health and hospice sectors. This position plays a critical role in new business development, client acquisition, and brand representation.

Working closely with Sales and Marketing leadership, the Account Executive owns the full sales cycle from prospecting and cold outreach to contract negotiation and closing. This individual will proactively hunt new opportunities, generate qualified leads, conduct consultative discovery meetings, and deliver compelling product demonstrations that convert prospects into long-term partners.

Beyond direct sales, this role contributes to cross-functional initiatives, represents the organization at industry conferences and trade shows, and builds strong relationships with consultants, referral sources, and key stakeholders to support sustained company growth.

Requirements

Primary Job Duties and Responsibilities
Business Development and Sales Execution

•       Conduct in-person visits to home health and hospice agencies to introduce Synapse Digital and Synergy products and services
•       Perform high-volume outbound cold calling to generate meetings and new opportunities
•       Identify, qualify, and penetrate new accounts through strategic prospecting and account hunting
•       Host professional and value-driven product demonstrations for prospective clients (minimum 3 per week)
•       Perform consultative needs assessments and cost-benefit analyses tailored to each organization
•       Present, promote, and position services effectively to decision makers and executive leadership
•       Lead contract negotiations and close new business agreements successfully
•       Consistently achieve or exceed established sales and revenue targets

Relationship Management and Market Development

•       Establish, develop, and maintain long-term business relationships with clients and industry partners
•       Build and nurture relationships with consultants, referral sources, and key industry stakeholders
•       Represent the company at industry trade shows, conferences, and networking events
•       Strengthen Synapse Digital brand presence within assigned territories

Reporting and Collaboration

•       Maintain accurate CRM records and update client information and pipeline activity daily
•       Provide consistent reporting on sales activities, forecasts, and results
•       Track and report weekly demo counts, monthly closes, and quarterly revenue against quota
•       Share market intelligence, client feedback, and competitive insights with leadership
•       Collaborate with Sales and Marketing teams to align outreach strategies
•       Participate in strategic planning meetings and cross-functional special projects

Leadership and Professional Contribution

•       Mentor and support junior sales team members when appropriate
•       Maintain high quality assurance standards and meet performance metrics
•       Contribute to organizational initiatives that drive operational excellence

Job Requirements and Qualifications
Experience and Background

•       Minimum 2 years of proven sales experience; healthcare industry experience preferred
•       Experience in home health, hospice, or outpatient care settings strongly preferred
•       Demonstrated success in closing complex and multi-step sales cycles

Sales and Business Skills

•       Strong prospecting, cold calling, and new business development skills
•       In-depth understanding of the full sales cycle from lead generation through post-sale follow-up
•       Proven ability to shorten sales cycles and drive timely contract closures
•       Skilled in objection handling, negotiation, and consultative selling
•       Experience using CRM systems to track pipeline and forecast accurately

Professional Competencies

•       Excellent verbal and written communication skills
•       Exceptional organization, time management, and prioritization abilities
•       Ability to manage multiple accounts and deadlines simultaneously
•       Strong analytical skills to assess client needs and present tailored solutions
•       Professionalism and integrity when handling sensitive client information
•       Ability to thrive in a fast-paced and results-driven environment

Technical and Additional Requirements

•       Proficient in Microsoft Office Suite including Word, Excel, Outlook, and online research tools
•       Ability to quickly learn new software platforms and technologies
•       Reliable personal transportation and willingness to travel regularly within territory
•       Commitment to ongoing professional development and industry knowledge growth